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Exploring Design Creativity

Lead DIGIT Lab Academics: Professor Saeema Ahmed-Kristensen with INDEX’s Ji Han

Creativity plays a significant role in design engineering. This research project is aimed at exploring how humans perform in design creativity tasks, such as problem clarification and idea generation, as well as comparing with AI-generated results.

Take part

No personal data will be collected, and you remain anonymous. Find out more:
digit.ac.uk/creativity

Supported by

  • EPSRC Digital Security & Resilience (DS&R) Theme